Direct Email Marketing
Direct Email marketing is a way of selling products and services directly to customers without
participation of middlemen. It’s used by manufacturers and service providers to increase profits and cut marketing costs at the same time.
There are a lot of various direct email marketing strategies, but we will focus on Targeted email marketing in this post. Targeted Email Marketing is a very effective marketing strategy, and it works for several verticals of products and services better than most other mediums.
In truth, email marketing works well for all types of products and services. What I really want to emphasize here is, direct email marketing will yield the maximum results, if applied with the understanding how email marketing works and can be successful.
Email marketing assumes you contact potential customers directly to make a sale as opposed to the regular business model where you work with whole sellers or third-party marketing companies. Direct Email marketing works the same way, with only one exception, you communicate with people using email.
Email Marketing is inexpensive, and lets you contact people in a very direct way. The only problem with email is, you cannot send sales letters to people without having their consent. If you do so, you will become a spammer, your email account and web site will be terminated, and in some countries you may even be prosecuted for that. We only send emails with permission.